1) The Keynote speech by former Cosmopolitan Editor-in-Chief Kate White
She has the BEST public-speaking skills – her speech was full of humor and inspiring life lessons. I loved her advice to schedule an hour-long coffee date with yourself once a week to look at the big picture with regards to your current job, your career path and your personal life. She mentioned she was 61 – which had everyone clamoring to know her beauty secrets (she suggested exfoliation and retinols).
|Kate White at the conference; Her latest book published by Harper Collins|
|Why can’t I ever style my hair like this myself?|
3) Learning about key topics for a growing blog
So many relevant and useful topics – my favorite were: ‘Claiming Blog Income: Blogger Compensation’ (Hello tax implications…nobody wants to get audited!), ‘Killer Media Kits & Rate Cards’ and ‘SEO Strategies For Your Blog’.
4) The McCafe
McDonalds had set up a lounge with a live band, massage & manicure stations – and unlimited coffees and smoothies! What more could you ask for?
|I love my frothy cappuccinos!|
5) Connecting with organizations that support worthy causes:
Learned about World Vision Canada, Food Banks Canada and Facing Cancer. Loved this beautiful turquoise bracelet – available through World Vision here – it would make the perfect gift: unique, hand-crafted and helping others!
|Love my turquoise arm-candy…am not taking this off!|
6) An unexpected meeting
At the TELUS booth I was surprised to find my former neighbor (@enapolano) – we’ve had so many chats over the summer while our kids took swimming together – yet she had no idea I was a blogger and I had no idea she was in Media Relations for TELUS!
7) Ford Fun
Ford was the biggest brand sponsor of this event – and they had SO many activities for us – from toy racetrack driving to “loading the trunk” challenges….AND mini-movies starring US (against “Escape” backdrops to highlight the 2013 Ford Escape) – everything was so much fun!
|Screen shot from the video that made me a rockstar in my kids’ eyes (Did you really jump Mommy?)|
8) Engaging with great brands
It was amazing meeting so many great brands that were eager to work with bloggers. Everybody was so friendly and interested – it was a great place to network if you are looking to build brand relationships.
9) Random chats
Along with all the lovely brand reps – I LOVED all the chats I had with fellow bloggers…I struck up so many fun conversations ranging from favorite mascaras to kiddy potty-training tips!
While you don’t attend an event JUST for the swag – you have to admit it’s a lovely benefit. Here’s a peek at SOME of the amazing items I received:
Have you ever tried Mink lashes? Do you love McCafe items as much as I do?