I Attended My First Fashion Show!

This is a Sponsored post written by me on behalf of Express. All opinions are 100% mine.

I was so excited to get the opportunity to attend the Express Canada Fashion Show last Friday night. I put on my highest heels, favorite Express shirt (featured here) and headed downtown to the Express tent at World Mastercard Fashion Week.

Posing with TOBeautyReviews outside the show. My outfit: H&M blazer & necklace, Express shirt, Garage jeans & Zara heels, bag: Balenciaga)

This was my first fashion show – and it definitely lived up to my expectations – glamorous crowd, party-like ambiance, beautiful models – and gorgeous, wearable clothes (no Lady Gaga-type outfits here!)

I was so grateful to receive an extra ticket for my photographer (AKA hubby!) I’m more of an iPhone/point&shoot user, while he’s in charge of our “big boy” camera. Having him there meant I could focus on all the amazing clothes without worrying about taking photos of my favorites – and I had a LOT of favorites! The most popular trends at the show were: Black & White outfits, Ladylike Peplum and Flowing Party Dresses.




My personal favorites were the berry peplum tube dress, red pleated chiffon dress (modelled by supermodel Jessica Stam – as in THE INSPIRATION for the Marc Jacobs STAM bag!!!) and the black peplum dress with cap sleeves. They are so elegant and are perfect for holiday parties.

After the show, we were invited to the afterparty next door – I wanted some water so I stood in line for the bar…except – it was not a bar – it was a pop-up shop where they were giving party attendees free Express clothes!!! Seriously – how amazing is that?

The men had a choice of 3 button down shirts, while the women were given black editor pants…I’ve been wanting Express editor pants since last year (see the comment section of my post here) – so I was beyond thrilled to receive them at the party – it made an amazing night even better!

With TOBEAUTYREVIEWS and SPICED BEAUTY – all smiles after getting our editor pants & waiting for DRAGONETTE (!!!) to start playing!

I’ve loved Express since my university years in the US. I find their clothes super-stylish yet affordable – and suitable for both daily wear and
parties. I am excited about the expansion of Express in Canada – with
the launch of an Eaton Center store on November 21st! (click for Grand Opening event details here).


 In honor of their opening, Express is giving away a $1000 shopping spree – all you have to do is fill out the contest entry form. (Contest ends November 19).

I hope you enjoyed reading about my experience – this is the first sponsored post I’ve accepted for this blog – but since it was for a brand I ALREADY know and love – it was an easy decision to make!

Huge thanks to my hubby for taking all the photos here (except for the first one) – they may seem a little blurry – but given the lighting and our seating position, he did an amazing job! My iPhone pics could not capture ANY outfit details – without him – my post photos would have looked like this LOL:

Which Express outfit is your favorite?

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  1. Tali
    October 30, 2012 / 4:03 pm

    LOVE the sparkly black dress, the light dress next to it with the gold bow belt and the black and white dress. However those models are far, far too thin for my personal tastes. It puts me off the clothes. You look fabulous and i adore the crisp white blouse with that necklace! Bag is perfect!! xxx

    • Ella Pretty Blog
      October 30, 2012 / 4:32 pm

      Tali – I could totally see you in the sparkly black dress – it would look gorgeous on you! I see what you mean about the thinness – I didn't really notice at the show because I was so busy looking at the clothes – but it's quite apparent in the photos.

  2. Anonymous
    October 30, 2012 / 4:11 pm

    I have always loved Express and so happy to see peplum & color blocking for spring. Looks like a fun night.xoLindsayJEveryday.blogspot.com

    • Ella Pretty Blog
      October 30, 2012 / 4:32 pm

      It was lots of fun 🙂 And I'm happy to see peplum is here for a while longer – it's growing on me LOL!

  3. Schnelle
    October 30, 2012 / 4:43 pm

    You are stunning, love the outfit. What an exciting event and what a great experience! Looks like so much fun! It was so nice of them to give away clothing too. Here's to more fashion shows in your future!

    • Ella Pretty Blog
      October 30, 2012 / 5:01 pm

      Thanks Schnelle – as a fashion-obsessed teen I always wanted to attend a fashion show – getting this opportunity through my blog was the BEST feeling ever – a serious "dreams-can-come-true" moment 🙂

  4. Ms. Random
    October 30, 2012 / 6:10 pm

    Express has some really great finds, I am so happy we finally got some stores here in Ontario 🙂 I am in love with Peplum anything, so versatile!I just found your blog via Elaine's @ T.O Beauty Reviews. Feel free to check my blog out also @ http://lifewithmsrandom.blogspot.ca/XX

    • Ella Pretty Blog
      October 30, 2012 / 8:31 pm

      I can't wait for the store opening – you should definitely come by – it's always fun to meet other Canadian bloggers 🙂

    October 30, 2012 / 8:20 pm

    love this kind of posts!!kisses from milanohttp://sienastyle.blogspot.it/

    • Ella Pretty Blog
      October 30, 2012 / 8:32 pm

      Glad you like it!

  6. Beautygirl24
    October 31, 2012 / 12:03 am

    Look at you Ella! You could be one of the models! Wait, didn't Canada just get Express too? What a great event! I've always loved Express. I used to shop there all of the time for party dresses when I was in college. I find a lot of their clothing to be very flattering.

    • Ella Pretty Blog
      October 31, 2012 / 1:34 am

      You're so sweet Noelle! Yes – we just got Express in my local mall last year and they're expanding now to one of the biggest shopping malls downtown. I remember all the cute clothes you featured from Express on your blog (especially the minus the fur vest) and I'm so happy that we can now shop there too!

  7. Jennifer from Spiced Beauty
    October 31, 2012 / 3:10 am

    Loved your post as well. It was great seeing you and the hubs!

    • Ella Pretty Blog
      October 31, 2012 / 5:22 am

      Thanks Jenn! Hope to see you at the next Express event!

  8. Lindy May
    October 31, 2012 / 6:48 pm

    I'm so excited!! My bestie is famous enough to be invited to fashion shows!! 😀 You looked absolutely stunning as always.My favorite outfit shown was the black and white (oreo like) with the yellow belt. So cute. Sounds like you had an amazing time.

    • Ella Pretty Blog
      October 31, 2012 / 7:28 pm

      You're so sweet Lindy 😉 ROTFL @ the oreo dress – they should rename it that 🙂 Miss you!

  9. Lilly
    October 31, 2012 / 8:22 pm

    Well hello gorgeous! You look amazing Ella! The event looks like good times, especially after the free pants 😉

    • Ella Pretty Blog
      October 31, 2012 / 8:28 pm

      Thanks Lilly – it really was an amazing experience for me…I'm not used to such glam events LOL!

  10. Elaine A (TOBeautyReviews)
    November 9, 2012 / 6:45 pm

    Gah so late to commenting – I read your post on my phone before LOL! Really great photos and thank you so much for hanging with me that night! 🙂

  11. Anonymous
    November 9, 2012 / 11:29 pm

    oh the peplum and flowy dresses are love~!gotta check them out when they are available 😛

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